What changed hands?
Phillips Four Seasonal Rolex Daytonas. Summer Daytona: £10.3M, Autumn: £10.2M, Winter: £10M, Spring: £6.8M. Charity sale benefiting Roger Federer Foundation and others. USD amount approximate at contemporaneous rate.
Four Rolexes, four seasons
Phillips London auctioned four unique Rolex Cosmograph Daytona watches, each designed around one of the four seasons. The set was sold as a charity auction, with proceeds directed to causes including the Roger Federer Foundation. The combined total of £37.3 million made it one of the most valuable charity watch auctions ever held.
A charity sale for the Federer Foundation
The four Daytonas sold individually within the event: Summer for £10.3 million, Autumn for £10.2 million, Winter for £10 million, and Spring for £6.8 million. The charity beneficiaries included the Roger Federer Foundation, which supports education programs in Africa. The USD figure of approximately $47.1 million is calculated at the contemporaneous exchange rate.
Read the number carefully
An auction result captures a particular object, a particular sale and the buyers competing on that occasion. It does not establish the value of every similar object, or what this one would sell for today.
Our selection keeps historical results separate from asking prices and estimates. Where the cited report does not break out fees, we say so rather than inventing a hammer price.
Sale documentation: Jewelers Trend — Phillips Seasonal Daytonas ↗
What does “source reviewed” mean?
We checked the published report against the amount and object listed here. That does not independently authenticate the object or confirm settlement of the transaction.
